Digital Marketing

Search Engine Optimization

Learn how to rank websites on top of search engines and drive organic traffic.

SEO Analytics

Training Overview

Creating a website is not fulfilled until you reach the targeted audience and traffic is created. Search Engine Optimization (SEO) plays a crucial role in getting a website to top ranking with organic search. We teach you the latest trends in SEO to fulfill market requirements.

VGT Technologies is the oldest and No. 1 training centre in Kota for IT languages and Digital Marketing skills.

SEO Fundamentals

  • SEO Definition & Importance
  • Search Engine Overview
  • Researching Keywords
  • Writing for Search Engines
  • Avoiding Spam Techniques
  • Design & Technical Issues

On-Page & Technical SEO

  • Titles & Meta Tags
  • Content Optimization
  • URL Structure
  • Internal Linking
  • Image Optimization
  • Mobile Responsiveness

Off-Page & Strategy

  • Link Building Strategies
  • Submitting to Directories
  • Social Media Signals
  • Competitor Analysis
  • Local SEO
  • User Experience (UX)

Advanced Modules

Analytics & ROI

Using Web Analytics tools to track users, traffic sources, and sales conversions.

Marketing Strategy

Developing creative strategies to build visibility and Pay-per-Click (PPC) basics.